Fundamentals of Social Advertising

Social media is now an essential part of any marketing strategy that many business owners overlook. Consumers heavily rely on social media; they use it daily to connect to the world around them, build relationships, and ask for advice. Ensuring your company is present on these platforms will drive more business to your store, create brand awareness, and grow customer engagement. In each of Virtuology Academy’s Social Advertising courses, you’ll learn everything you need to get started in advertising on social media.

Complete Guide to Blueprint Certification

This program will give you all the tools and knowledge you need to pass the Facebook Blueprint Certification. This certification will build your online credibility and help you grow your business. You’ll learn about building brand awareness, how to generate hot leads, increase sales, and more. Overall, you’ll learn to develop a consistent social media strategy that you can apply to your own business.

This program is designed for anyone looking for hands-on training to pass the Blueprint Certification:

  • Digital Marketers
  • Content Writers
  • Social Media Managers
  • Ad Managers

During this 4-hour course, you’ll get a blend of lecture, classroom discussion, and guided training in Blueprint Certification. At the end, you’ll go through an assessment of your knowledge on Blueprint so you can gain certification with ease.

Speaker Antoine Struelens

Antoine Struelens is the Social Media Expert at blue2purple. He’s passionate about working in a Digital Media Agency because of the ongoing challenge of staying on top of the latest innovations and marketing trends.

Planning, Creating, and Analysing Facebook Ads

This program will give you in-depth understanding of the Facebook Business Manager environment. You’ll learn to set up ad campaigns that get results, learn to analyze the metrics, and adjust your strategy based off of those results. It goes beyond theoretical discussion into practical skills you can apply to your own business.

This program is designed for beginner-intermediate marketers who are looking to get in-depth training on Facebook Ad campaigns:

  • Digital marketers
  • Ad Campaign Managers
  • Copywriters
  • Small business owners

This 8 hours workshop gives you hands-on training in a small group of up to 5 people.

  • 1st hour: creation and rundown of Business Manager
  • Hours 2-5: Creating an Ad Campaign using the marketing best practices
  • Hours 6-8: How to configure your metrics and analyze the results

Speaker Antoine Struelens

Antoine Struelens is the Social Media Expert at blue2purple. He’s passionate about working in a Digital Media Agency because of the ongoing challenge of staying on top of the latest innovations and marketing trends.

Where?

Virtuology Academy

Our programs take place at Virtuology offices in Brussels city.

Virtuology Academy – Avenue Louise, 523 – 1050 Brussels

Legrand – Tram 7, 93 ou 94