Our Experts

With founding his company Mobilosoft he has joint his two passions: retail and digital. Georges-Alexandre has more than 15 years of experience in helping retail companies to better perform in the digital area. His field of expertise is local digital marketing and how retail networks can best assemble marketing efforts with retail location managers and franchisees.

He has developed many companies and non-profits in the internet and communication space and focused on innovation. He opened ‘The Egg’ in 2010, one of the first Incubation Centers in Brussels. Since 2014 he has gained expertise in Innovative Processes by using fablabs as catalysers of cultural transformation and co-creation. Alain is also a professor at Gdansk University of Technology, Aspire Academy and at the Business School of UNIT.City in Kiev.

Expert in Sustainable Development Leadership, Climate Leadership
Ambassador of the Royal Society of Arts in London and 30% Club Chapter Poland
Managing partner Innovation Squad and Regenerative Societies
Expert at the European Commission in Brussels (DG) for Advanced Technology Skills EU 2030.
Creator and provider of MBA at the GUT, an AMBA-accredited [London], QS Ranked. Twenty-two years of academic and financial-related business experience both in large multinational companies and as a lecturer and guest speaker. Before GUT, nine years with GE and two years with the banking sector. Six Sigma Black Belt. Author of the hybrid PM method Creative Arts. Holds PhD in Management Science from the GUT

Her current research fields focus on regenerative leadership and the Economy of values, with thorough research on the position of culture in the value chain in organizations. As part of the DO [Tank], Innovation Squad fosters the leadership paradigm shift and the business model change, actively focuses on implementing the 17 United Nations development goals, Author of the Harvard Business Review articles on personal development, leadership, diversity and innovation.
Winner of Businessman Magazine Award – Business Champion 2016. Mentor O4 Co-working, capstone projects. A member: Open Eyes Economy on Tour Program Council and Solidarity for Development.
Acts as a jazz photographer, plays tennis and runs.

Being interested in the latest innovations and artificial intelligence Bruno is predestined to excel in digital marketing. Due to his expertise he is combining his two passions: technology and marketing, while ensuring clients with an independent view on the digital transformation.

Cedric, CEO of Virtuology International, is an experienced entrepreneur, who launched various start-ups in the internet and communication sector. Cedric is a professional Business Angel and an expert in Entrepreneurship and Innovation. He is teaching at various universities like the Vlerick Business School and acts as the Dean Director of the Virtuology Academy. Additionally, he is the author of the book ‘Pimento Map’.

Gaetan’s passion has always been web marketing. Starting off in the field of digital media buying, Gaetan is now the Managing Director of Programmads: the first and only Belgian company to be officially accredited by Google to onboard Google Analytics 360 and resell the Doubleclick Suite in Belgium. He is officially certified by Google and teaches his expertise in many universities across Belgium.

Having worked in the management of digital campaigns before, Karima is taking on a more strategic role for her work at blue2purple. She is the head of a team of strategic consultants and digital experts and ensures that the business and strategic objectives of the client are always at the core of every marketing decision.

Laurence has been working in various positions at blue2purple, from a SEA expert to a digital consultant, an operations director and lastly a strategic advisor. Working as the Managing Director right now, she drives to empower the people she works with, no matter whether colleagues or clients.

Having gained several years of expertise in digital marketing as well as working with several analytic platforms like Google Ads, Facebook and DV360, Lisa is a Digital Strategy Manager for blue2purple today. She is leading a team of strategists and experts, advising clients on a strategic level. Lisa, liking the human aspects of her job, loves to challenge and be challenged.

Moise and his team joined the Virtuology Group in 2018. After helping large corporations improve their online sales strategies, he decided to launch his own start up, dedicated to helping brands with their marketplace strategies.

Passionate about online sales, new technologies and the disruption of the markets, he excels in Digital sales, E-Business and marketplace and online flash sales.

Olivier has just joined Virtuology International, adding new and exciting challenges to our group. Olivier is a former founder and co-founder of several companies in the sector of digital communication and expert for social media and content marketing. With those expertises, he is now helping our group and clients to structure their business activities and digital assets in order to guarantee a smooth flow in all your digital marketing activities.

Alex has over 10 years as a leader of intercultural teams in T-shape Agile managerial positions. Helped to define, develop and unfold multiple cutting-edge technology projects in a variety of verticals such as DeFi, FinTech, and Web Technology. PMI PMP, Google Certified Project Management Professional, Educator at Ukrainian Leadership Academy, MPsych with background in time management and emotional intelligence.

Rather than trying to centralize management and enforce productivity, Alex focuses on engaging leadership in unpredictable conditions by educating teams integrity and taking responsibility. Following his training teammates begin to act as autonomous creative generators provoking thoughts to best fit the market and needs of the end users.